PR
Drinks PR and promotions
Geraldine Hill developed international PR and promotions for Scotch whiskies, liqueurs, wines and vermouths including Isle of Jura, Johnnie Walker Red and Black Label whiskies, Johnnie Walker Swing, John Barr whisky, Mackinlay’s whiskies, Bailey’s Original Irish Cream Liqueur, Glayva Scotch Whisky Liqueur, Piat d’Or wines, Cinzano, and Croft ports and sherries.
flying monkey has been working with drinks brands since the ‘80s. Work targeting consumers and trade has included high end photography for magazine use, lifestyle placement in TV, press tours of distilleries, brand launches, brand re-positionings, cocktail books, exhibitions, sports and arts sponsorships and more.
Beck’s Bier, Newcastle Brown Ale, Kestrel Lager
Geraldine Hill provided the trade PR for the launch of Beck’s Bier in the UK, consumer PR for ‘Newkie Brown’, and for Kestrel Lager a can design competition among art college students.
When these brands were owned by Scottish & Newcastle, flying monkey worked on specific projects to promote to the trade and consumers.